It's funny how everyone is assuming he doesn't get endorsement deals now despite being a top 5 player in this league. News flash, just because you're not playing for the Knicks, doesn't mean you aren't getting endorsement deals elsewhere. You think LeBron went to Miami because of a bigger market? No, he created a big market in Cleveland, got all of the endorsements he ever wanted there, and essentially controlled the franchise. I don't know Dell Demps motives, if he plays hardball with Paul and forces him to play out the season and honor his contract, that's fine. He would be sending a message, and forcing Paul to lose out on $40 million. However, given what happened to Melo last year, it's logical to assume that the Hornets will want something valuable in return for their star player. Notice how I bolded valuable, NOT Landry Fields, NOT Toney Douglas, and NOT a 2018 first round pick. The new CBA has forced teams to think twice before signing and trading players, it's not as easy as it once was. At the end of the day, this is a business, spiting Chris Paul rather than looking at the best interest in the team is absolutely stupid.